One of the main ways a Facebook user can leave feedback for a restaurant (or any other business) is through the reviews. Much like on other sites such as Yelp, users can grade the place-based page on a 1-5 star scale and leave a review.
Now, Facebook is rolling out the ability for page admins to respond to these reviews as the page. Previously, a page admin could only comment or like a review as their personal profile.
This will help place-based pages and businesses on Facebook quickly respond to negative reviews, as well as reward or thank users for positive reviews, giving patrons more incentive to rate the page.
Don’t have this ability yet? Just wait.
A Facebook spokesperson told Inside Facebook that while this may not be available immediately, the site is rolling it out slowly with full functionality in the next couple weeks.
Readers: How often do you rate a place on Facebook and leave a review?
Source: Inside Facebook
Facebook to allow page admins to comment on public reviews