When it comes to planning and executing on a truly smart content marketing strategy, a few of the most important questions to consider are:
- Does my content serve my business objectives?
- Do I have the necessary data to improve the value I want to deliver?
- Is my site safe and performing flawlessly when I need it to?
- Are my search and social strategies in line with my marketing goals?
These kinds of questions (and many more) are what Authority Intensive — the content marketing experience we’re hosting next week in Denver — is working to answer.
And we are very pleased that the following four great companies that are sponsoring Authority Intensive, can also help you more easily navigate the complex and ever-changing aspects of your online marketing efforts …
CopyPress: Making beautiful content smarter
Making beautiful content smarter isn’t just about attaching analytics to a pretty picture. It’s about adhering to — and aggressively targeting — key performance indicators to get return on your investment.
CopyPress recently tackled an interactive content campaign by pairing it with a native ad campaign to achieve 1 + 1 = 3.
Idea Grove: Putting PR in front of your inbound marketing engine
As companies of all sizes jump on the content bandwagon, inbound marketing is quickly rising to the top line of corporate marketing budgets.
But as PR, social, search, design, advertising and digital firms overlap and converge, who is best equipped to lead the charge for brands?
Idea Grove helps you put public relations in close coordination with social and search at the front end of your inbound marketing engine.
Media Temple: Great web hosting can help great ideas succeed
For over 15 years, Media Temple has offered high-quality web hosting.
From simple blogs and portfolio sites, to e-commerce and beyond, Media Temple has a reliable hosting plan that’s a good match. And all of their web hosting plans are backed by their industry-leading, award-winning, 24/7/365 live support.
Raven Tools: Report value, not just data
Raven Tools software started with a simple SEO analyzer. Over the next seven years, Raven evolved to help online marketers manage and report on a variety of campaigns, from content to SEO to social media.
Now, nearly two million reports later, Raven is releasing a brand-new reporting system that proves your value to clients.
A very special thank you …
… to CopyPress, Idea Grove, Media Temple, and Raven Tools for sponsoring Authority Intensive 2014.
Our experience in Denver next week is going to be an unforgettable time of learning, networking, and business building, made possible — in part — by these four great companies.
Jerod Morris
Jerod Morris is the Director of Content for Copyblogger Media. Get more from him on Twitter, Google+, or at JerodMorris.com.
The post Thank You to Our Authority Intensive Sponsors appeared first on Copyblogger.
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Source: Copyblogger
Thank You to Our Authority Intensive Sponsors
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