Monday, June 2, 2014

Move over Facebook & Twitter, use these Social Media Platforms Instead

New Social Media Platforms

Everyone recommends Facebook and Twitter for social media marketing and indeed, these two social media platforms does produce results but what about the rest?

As a blogger, you need to spread your networking webs and maximize opportunities. With this thought in mind, I give you a list of social media platforms you should think about using.


Facebook purchased this image sharing app for a billion dollars in 2013, effectively enhancing its usability. With the Instagram application, a user can take photo, enhance it, stylize it and share with others.

Usability – A blogger working with any kind of products can use this application effectively to promote on social networking platforms like Facebook, LinkedIn, Twitter, Flickr, Pinterest and others.

Weakness – None, I think.

2) &

The reason both are clubbed together is because of its functionality. Both Digg and Delicious are vote-oriented where visitors ‘vote’ on blogs and videos, and if any of the shared content received high traffic and votes, the link is promoted on the front page.

Usability – Both the platforms are hugely popular. A blogger can repeatedly share blog posts on these networks, follow others and increase readership base.

Weakness – It’s difficult to get high readership and high votes to get promoted on the first page.


If you intend to be active on social media platforms for promotions, you need to use the HootSuite media management application where you can integrate multiple social media account like Facebook, LinkedIn and Twitter, and update them simultaneously.

If you take a paid HootSuite account, you can add multiple contributors and schedule updates more rigorously.

Usability – It is a very good platform to simultaneously update your chosen social media networks.

Weakness – Don’t use HootSuite if you rarely use social media promoting for businesses and blogs.


As the largest social publishing website in the world, Scribd is just an awesome site to share content and connect with other readers. You can register for a free account and start uploading your content in the form of Power Point presentations, eBooks, articles, monologues and others.

Usability – If your website is completely content oriented, then Scribd is the place to be. You will find lot of readers for interesting content.

Weakness – There are a lot of competitor sites and new Scribd users’ needs to devote time to gain any kind of substantial response.


The largest user-generated encyclopedia in the world is a good way to promote online.

All you need to do is create a profile in your name or in your business name, write the requisite info and create.

Of course, Wikipedia entertains only legitimate entries. If you can’t write it yourself, you can always hire a writer to do the same for you.

Usability – It is the world’s largest encyclopedia, that’s tells enough for its usability.

Weakness – None I think.


Social media platforms for sharing are necessary to ‘spread the word’ about any website. It is accessible across all verticals (desktops, tablets etc) so start sharing!

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Move over Facebook & Twitter, use these Social Media Platforms Instead

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