Content curation and content marketing are hot terms today. Curation involves weeding through the vastness of the Web to find the information your audience will find useful and meaningful. Curation is one way, in my view, to do content marketing.
If you’re looking for ideas, there are some strong content marketing posts here on Small Business Trends:
- These WordPress content marketing plugins will help if you use that platform.
- Ivana Taylor knows how to wrangle content also known as books. Here are her suggestions for the best content marketing books of 2013.
- Finally, Jennifer Shaheen did this excellent post about four content curation tools.
This list of 50+ tools is meant to help you find, sift and organize, then share – what’s relevant to your readers and audience.
Tools for Content Curation and Marketing
- Rebel Mouse is a program that allows you to organize your social creation and curation of content, including social amplification, advertising, and digital publishing in one platform.
- Prepare.io is a new player aimed at helping you prepare and manage your content – think of it as the intelligent editorial calendar.
- If you want to keep your content fresh, try Content Scheduler. It’s a WordPress app that automatically removes old content from your website or reminds you when your content is old.
- Create a daily or weekly online newspaper with content relevant to your audience using Paper.li.
- Or, take the next step with Scoop.it, which allows you to add your own content to content you are sharing.
- If you want to have a search engine work full time so you don’t have to, try ContentGems. You type in search topics and receive a daily email digest or view items on the website.
- Pocket takes your bookmarks and displays them in a Pinterest or Tumblr type format. You can tag items to create a portfolio, of sorts. Works offline, too.
- Let your users get in touch with you and tell you what they want with Contact Form 7 for your WordPress website.
- Consider using List.ly to create embedded, interactive lists on your blog for crowdsourcing content and reader engagement, too.
- If you have specific RSS feeds you would like to follow, but don’t have the code, RSSsearchhub can help you find it. Loads of people love to use RSS to keep up with and curate the news and important topics.
- Woisio allows you to scan live broadcasts, audio, video, and blogs for active content.
- The WordPress plugin, MyCurator, actively finds content and can be trained for accuracy. You can also capture Web content as you browse.
- Delicious is certainly one of the most well-known Web services from the dotcom days. Their cloud-based bookmarking tool allows you to keep track of links and sites, via your computer or, of course, via your mobile device.
- Use Kippt instead of your typical bookmark and add keywords and notes to the content.
- If you are looking for a unique way to share your content, you can use LiveBinders to create digital binders collaboratively or to share.
- This book is listed in Ivana’s post mentioned above, but I had to list it down in here, too, “Epic Content Marketing: How to Tell a Different Story, Break Through the Clutter, and Win More Customers by Marketing Less.” This book teaches you how to trim down and focus your content while generating more interest in your niche.
- Since it is difficult to view scheduled posts with WordPress, the Editorial Calendar allows you to see when your posts are scheduled, drop and drag posts, and manage your site easier.
- If you are handling content on a large scale, Curata is the industrial-strength content creation software for you. It doesn’t have transparent pricing, as I often require of any company I mention, but it does come recommended by some executives I know. Complete with a self-learning engine, it allows you to organize and publish your content whenever and wherever you need it.
- Kuratur is similar to Paper.li in that it allows you to create your own blog newspaper with targeted content. It has a little more customization, though.
- You can manage content newsletters at Mailchimp. Many people share their content through just email and then make the email archive available to subscribers or the Web at large.
- Headslinger is a news feed that allows you to select headline sources and share favorites to collaborate.
- If you are looking for desktop-based curation software, CurationSoft helps you find, evaluate, and curate content to drag and drop into an HTML editor.
- Zemanta offers many tools including plugins that either recommend content directly on your site or offer link suggestions while you are typing in a search box.
- Use ifttt to easily set up time-saving, automated tasks between 35 supported platforms. For example, you could have it monitor your favorite WordPress blog and automatically bookmark new posts in Delicious. This service can be a bit intimidating, but I have found it worth the learning curve.
- The Addict-o-matic is really a curation search engine. You put in a term and it displays results from Bing, Friendfeed, Twitter, and a bunch of other sites. You then have this custom search from a healthy diversity of sites.
- Attrakt is a smart search engine that allows you to create search boxes of favorite websites and then search within those websites.
- If your business is ready to take content monitoring to the next level, try Postano. This service helps you not only monitor and curate content, but also to monitor the content of your competitors. Think of it as a Google Alert, on steroids.
- Create your own content magazine for your mobile device with Flipboard to stay on top of your favorite topics while on the go. They acquired Zite, which is a mobile app that learns what you like as you use it.
- Aggregage turns content into its own social media. They start with topics and then identify high-quality blogs that would fit it. Visit the topic to see the all the blogs in one place.
- If you need a good resource on editorial calendar creation, take a look at Velocity Partners post on the topic.
- If you are looking for an “uncluttered” RSS reader for your content filtering, take a look at Rivered.
- The Tweeted Times gives you an hourly update of the most important news you receive on your Twitter stream.
- If you prefer searching video content, Redux offers channels of content or you can curate for your own channel.
- Although not exactly a content marketing tool, this interesting service lets you create and manage email marketing templates/campaigns from Gmail directly. FlashIssue does help you pull content into your newsletters, however, you can search and it will go find fresh content you can drag and drop into your message.
- Juxtapost is a social, content-pinning library that allows you to build content to share or keep private. When you see something you like, you can search for “more like this.”
- You can collect, share, organize, and access your favorite pictures on Kweeper.
- Trap!t is another smart content manager that allows you to view searches in boxes filtered by keywords. The more you use it, the more it learns the type of content you want.
- You can keep all your curation under one roof with Shareist. It allows you to research and capture digital information, collaborate and create content, plan a sharing strategy and share content on social media all in one stop.
- Storify is a social media collection forum. You can search the top posts that are relevant to your keywords and curate your own content to embed on your website.
- PearlTrees is a social, digital library for depositing and organizing your content.
- Do you have difficulty summarizing the content you find? SoCXO helps you find new, relevant content and then will write a summary, a “custom blurb” of it for you, for a fee of course, but if you’re pressed for time. Nifty.
- Taptu is a nifty bare-bones reader that allows you to select general topics and your favorite websites for information on those topics.
- Those who prefer to curate video content for their website or social media can get the Stitch app from Klablab to create movies out of found content.
- Another option for content filtering and collaborative curation is Spundge. It lets you create public notebooks – not unlike tools like Evernote.
- The Gimme Bar+ stores your favorites (not just bookmarks) in a cloud based personal library that you can download to Dropbox or share with others.
- Storyful offers breaking news videos and content tailored to your needs. You can even obtain licensing rights to the articles here.
- You can build your website right on Flockler or integrate their service with your existing website. This tool lets you choose how frequently to update website content from real-time to monthly editions.
- Feedly is a mobile friendly reader that allows you to monitor your favorite websites or topics.
- Use Eqentia to create your own personal news page where you can see content from the portals you have chosen or from your own personal stream.
- Bag the Web takes digital libraries a step further and allows you to embed content in your bags, divide bags, summarize content, share your bags, and re-bag content others have bagged.
- If you want to keep an eye on content on Facebook and Twitter, News.Me sends you an email with the top five stories shared every day.
- Kbucket is a user-generated bookmark site. So, someone starts doing some research and makes a publicly available bookmark list. It gives you a list of links for each topic. It is a work in progress so it can be hit or miss, by topic.
- Looking for a tool to help you collect content while surfing the Web? Bundlr creates a browser button to click content into bundles, which you can embed on your website.
- YourVersion is a real-time content filter that allows you to bookmark, organize, and share content or have the week’s top stories emailed to you in digest form.
- You can filter, collaborate with others, and share content using iflow.
Keeping up with the flood of content created on the Web is no easy task. These tools for content curation and marketing should help. Let me know in the comments what tools you use and why.
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50+ Tools for Content Curation and Content Marketing